Welcome to Something for Nothing

PayPerPost has started a new affiliate program that is designed to help bloggers get more traffic to their blogs while getting more people involved in PayPerPost. They call it Review my Post.

From a blogger’s perspective Review My Post is a great idea to be able to generate traffic for your blog. Essentially people will get paid $7.50 to do a review of any post on my blog that includes the following image:

I think it is pretty creative of them to come up with a program like this. I must admit that it is a little confusing to put your head around. Also, if I just do the regular referral program I can get paid $15 for someone that signs up.

So, do I prefer a link to my blog on someone else’s blog or would I rather have the extra $7.50? Well, I guess it’s a decent trade off either way for a blogger. With PayPerPost’s new way of classifying blogs and paying them according to their PR, Alexa ranking, and tack rating the extra link will become more valuable.

From PayPerPost’s perspective this is a really good way for them to get new bloggers to join PayPerPost. I still would have to argue two things that PayPerPost needs to do to really get traction for their product.

1. Get as many quality advertisers as possible. Bring advertisers and bloggers will come.
2. Get higher page rank bloggers to use PPP. This will be a challenge.

Unfortunately, it’s kind of like which came first, the chicken or the egg. You can’t get Advertisers without big time bloggers. You can’t get big time bloggers without advertisers.

I guess one secret of the “Review My Post” program is that PayPerPost is trying to help its current bloggers become big time bloggers. I know they’ve helped my blogs. I just had one blog go from PR 1 to PR 5. Not a bad jump and it absolutely wouldn’t have been possible without PayPerPost.