March 28, 2008

Making Your Blog an Email Newsletter

Written by: Juanchito

Email is still the most used application by internet users. I don’t know many people that are online that don’t pretty much go straight to their email when their online. Checking your email for new messages is an addiction for many (including myself). It’s my connection with my social life and it connects me to other things happening around the internet. In fact, one of the first things that new users of the internet do is get an email address.

Since email is so ubiquitous, then it only makes sense that getting your blog posts in people’s email box is one of the best way to drive traffic to your blog and encourage comments from users interested in what you’re posting to your blog. In fact, my wife has a friend that would manually send out an email to everyone telling them that she created a new blog post. That’s how much people like the idea of using email to “promote” their blog.

The crazy thing is that these people were sending out their blogs posts manually. What a pain in the butt. Plus, there might be some blog readers that aren’t on your personal email list.

If you’re manually doing it, then stop it and start using Zookoda. It’s a free service that basically turns your blog into a newsletter. Here’s a short list of features.

-Manage email newsletter subscribers.
-Enhance your blog with custom newsletter subscription forms.
-Design eye-catching newletters to match your blog design.
-Schedule recurring broadcasts for each day, week or month.
-View real-time open, bounce, click and unsubscribe reports.
-Access mobile users by emailing blog content in text format.

Did I mention it’s free? Trust me, that’s a good deal. I had personally worked on projects like PHPList to do the same things, and it was a pain in the butt. A hosted email newsletter service like this is so much better.
Sponsored by Zookoda