February 3, 2009

Balancing SEO Efforts

Written by:
Filed under: Permalink
add to del.icio.us

I was just looking today at my stats. Ok, I check them every day, but today I was thinking about the difficult challenge of balancing my SEO efforts. The question is whether I should continue to reinforce the existing keywords that are already bringing me large amounts of traffic versus building SEO for new keywords.

Of course the answer (like it usually is) is that I need to keep doing both. The hard part is finding the balance between the two. I don’t know a good model for doing the balance. Anyone have any suggestions?

At the end of the day, I just keep trying to create great content with good, relevant keywords and I try not to worry too much about the rest. I think it was Gary V who said something like do something, because something is that much more than nothing. I just keep trying to do a little bit of something each day to build my online empire. Maybe one day I’ll host a video show where I have the guts to make a cold sales call unscripted like Gary V. Until then, I’ll just keep doing something.

Post a comment (0)